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Interactive television
Understanding new audiovisual media 8
Such interactivity can already be found in television, in different ways, for instance when viewers send SMS, which can be promptly received. This is an emblematic example of...
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Audiovisual extensions
Understanding new audiovisual media 2
Marshall McLuhan, who became famous after the publication of The Gutenberg Galaxy (1962) and Understanding Media (1964), proposes very interesting theories, but also a great number of inventive sentences...
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El efecto Shakespeare
DEFENSA DE SHAKESPEARE Y ATAQUE /1
Se dice que Shakespeare es el autor acerca del que más se ha escrito y probablemente es cierto. Aunque he leído muchos libros dedicados a él,...
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Why the Seventh Art?
UNDERSTANDING NEW AUDIOVISUAL MEDIA /1
“Audiovisual media” is a term, which, arbitrarily, includes diverse elements such as fictions, documentaries, TV programs, art-videos and many other contents which can be viewed on a...
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Cinema and other media
Understanding new audiovisual media 3
When it began, cinema depended too much on theatre and did not make the most of all the possibilities it could offer as a new medium: to...
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A fascination for the tool
|| Understanding new audiovisual media 9
Until now, we have insisted on the characteristics of different artistic media and on the specificity of the cinematographic or audiovisual medium. It is as though the scriptwriter...
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¿Pourquoi le septième art?
Pour comprendre les nouveaux médias audiovisuels 1
« Médias audiovisuels » est un terme qui englobe, de façon arbitraire, des éléments aussi divers que les fictions, les documentaires, les programmes télévisés, l’art-vidéo et bien...
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Cinema and literature
Understanding new audiovisual media 5
The reader can try to transfer this literary text to a cinematographic medium. “I had been walking for half an hour when I saw the house. I...
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Muchos lugares, un mismo escenario
|| Defensa de Shakespeare y ataque 11
En La improbable verosimilitud de Shakespeare me referí a la regla de las tres unidades (lugar, tiempo y acción) que se atribuyó a Aristóteles...
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La fascinación por la herramienta
|| Entendiendo los nuevos medios audiovisuales 9
Hasta ahora, he insistido en las particularidades de los diferentes medios artísticos y de lo específico del medio cinematográfico o audiovisual, así como de...